LEADER'S EDGE
Real Estate Salesperson Virtual Training WHAT IS IT? Access a wide aray of courses. Anywhere. Anytime.
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A Complete Online System for Learning Real Estate Sales! It's as Easy as 1-2-3

Leader’s Edge Virtual Training is complete, hands-on real estate sales training with practical tools and step-by-step techniques that you can put into practice right away.

In over 16 hours of video, you get all the skills you need for a successful real estate career.

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Success Mindset

Attitude is everything. To succeed we must believe that we can. If you want more than you have now, you must get out of your comfort zone and try new things. In these videos we explore the success mindset that top producers adopt to excel in every aspect of their business, and tap into your goals to increase your drive. Greatness awaits!

Maximizing Referrals

Relationship selling is at the heart of any thriving business and it starts with the people already in your life. Exceptional service gets your clients raving to everyone they know, and strong relationships mean referrals keep coming long after the sale. Staying connected with your sphere in unique, sincere, and fun ways is what keeps repeat and referral business flowing. Chris Leader shows you how it's done.

Lead Generation

Have you ever had a slump in your business? It's because you stopped prospecting for new opportunities. Business is everywhere – you just need to know where to look for it! In these videos Chris Leader teaches you who to prospect, where to find them, and exactly what to say to get in the door (even if they're FSBOs or Expired Listings).

Phone Prospecting

The technology of today does not render the fundamentals of yesterday obsolete. Phone prospecting still works if it's done right. Learn how to master this powerful lead generation technique and increase your success tenfold. No matter who or where you're prospecting, you'll never be lost for words again.

Listing Presentations

Industry leaders always focus on listings because the salesperson with the listings is the one in control. Learn how to sign more contracts by dazzling sellers with your listing presentation. We teach you a proven four-step listing appointment process guaranteed to get results and cover everything you need to stand out from your competitors.

Pricing Strategies

Some people say real estate is about location, location, location. We say it's about price, price, price. You can sell anything if the price is right. But knowing the right price isn't enough if the sellers aren't convinced. Chris Leader shows you four ways to price any property in any market and how to get your sellers on board. He even covers price reductions.

Objection Handling

If you've been in real estate long enough, you've heard every client objection. We want to think about it, we want to fix it up first, we want to interview other agents, we want to sell it ourselves, we want to buy first, the other agent said it's worth more … Having the right response is critical. We teach multiple scripts for every possible objection, so you can confidently handle any situation.

Protecting Your Commission

In today's competitive market, it seems real estate agents are cutting their commissions in a race to the bottom. You can compete on more than price – and win! Clients are willing to pay if they see value in what they are paying for. Learn strategies and dialogues to beat the commission challenge and earn what you're worth.

Buyer Strategies

The key to working with buyers is quickly qualifying them and getting their commitment up front. Learn where to find quality buyers, how to figure out if they're serious, methods for narrowing their search, plus ways to close when they've found the right place. And it all starts with a stellar buyer presentation. The result: sign more offers in less time and guarantee your income.

Negotiating the Offer

In life, you don't get what you deserve. You get what you negotiate. Being a strong negotiator gets you to the closing table sooner and leaves a trail of happy clients singing your praises. We teach you strategies for navigating multiple offers, dealing with buyer and seller objections, and getting more offers accepted.

Websites and Social Media

Nine out of ten buyers start their home search online, but many of them work with the first person that returns their call. The majority of online leads expect an immediate reply, yet on average agents take 15 hours to respond. You need to get to these leads before your competitors do! It starts with creating an exceptional online presence through your website and social media. Learn easy, proven methods to position yourself as the expert in your field and attract the right clients to you.

Marketing Strategies

Top producers generate leads by creating a recognizable brand in their community. Business gets easier when prospects come to you, but great marketing isn't cheap and it takes time to see results. Learn the ins and outs of successful marketing to build your business for the long term, save thousands of dollars, and get better market penetration.

Business Planning

In business, it's not what you earn but what you keep that counts. Many real estate agents are exceptional at sales, but are miserable at money management. Avoid the emotional roller coaster of living from deal to deal by learning how to plan ahead. We show you how to create a simple, easy-to-use business plan that directly translates your financial goals into daily, weekly and monthly activities.

Time Management

Yesterday is gone and tomorrow is not guaranteed. How do you make the most of today? Is it even possible to have work-life balance when you're in real estate? Absolutely! Chris Leader shows you proven strategies for organizing your business, so you get more done in less time and make more money.

ON TOP OF THE VIDEOS YOU ALSO GET:
Printable reference notes
Skill-testing questions
Marketing letter templates
Prospecting scripts
Objection handling scripts
Seller survey, net sheet, and price repositioning worksheets
Buyer questionnaire and cost worksheet
An extra library of video tips
Exclusive product discounts